I haven’t done much yet to promote SFUSD’s new promotional web site, YourSFPublicSchools.org on the blog. A project spearheaded and funded by the San Francisco School Alliance and designed by a local ad agency, the site is meant to educate San Franciscans about our public schools and engage our city residents in a conversation about the relationship between strong public schools and a strong city.There is also a corresponding ad campaign, which you might have seen on bus shelters or heard on the radio.
It’s kind of funny to see our own Carlos Garcia as a blogger on the site — not that I think it’s a bad idea, mind you, but I have to say that I’d be surprised if “blogging” is one of Carlos’ top ten pastimes. I think he is far happier walking his dog along one of SF’s many beaches than he is sitting in front of a computer in his spare time. Still, I think he is a great spokesperson for the change we are trying to make in the district and its nice to see us try to use social media tools to engage the broader community.
Rachel Norton 